Clash Royale gamers spend their lives accumulating in-game wealth. Now that seemingly meaningless wealth can be passed on when their seemingly meaningless lives end… with the Royale Will!



➤ 1.6M registered participants

➤ 18M DAILY ACTIVE USERS

➤ +19% RE-ENGAGED PLAYERS



AGENCY: DAVID New York
CW: Adam Goffstein
AD: Carmen Fenech
CD: Sébastien Rouvière
CD: Pedro Sattin
CCO: André Toledo
CCO: Daniel Lobatón
PRODUCTION: Rebeca
DIRECTOR: Diego N. Irigoyen